Born from the media coverage of its founder's case, Sophie Power, during the 2018 UTMB, SheRACES is a non-profit organization whose mission is to make trail running more equitable for women. By conducting research and structuring concrete operational policies, the initiative has successfully and lastingly transformed sector standards on a global scale. This structural inclusion approach is recognized as a nominee in the Social Initiative of the Year category at the Trail Running Awards.
Making racing fair
Before SheRACES took action, there were few structured policies to address the specific issues women face in trail running (pregnancy, menstrual cycle, prize money equality).
The initial refusal faced by Sophie Power in 2018 served as a catalyst, demonstrating the need for systemic change.
SheRACES has a threefold mission: to guarantee access to starting lines, ensure a fair experience during events, and fully elevate women's competition.
Structural Innovation: The Child Welcome Policy
The work carried out by SheRACES with UTMB has become an industry benchmark. One of the major breakthroughs is the establishment of a Child Welcome Policy, which has become an industry standard.
This policy goes far beyond a simple race bib deferral for pregnancy.
It is inclusively designed to extend to the partners of pregnant athletes, individuals undergoing adoption, surrogacy, or medically assisted reproduction.
It offers participants the certainty that their spot is protected (via a refund or priority access) when they are ready to resume racing, thereby ensuring equal opportunity in the face of life's events.
Operational Deployment and Global Standardization
SheRACES has also collaborated with UTMB to integrate a set of operational guidelines across its global circuit. These standards, which impact thousands of participants worldwide, include:
Adapted Logistics: Access to period products at all aid stations, as well as dedicated facilities for women (changing rooms and restrooms).
Coverage and Recognition: A strong commitment to equivalent media coverage for women's and men's races, as well as equal prize money.
Today, these advancements are being rolled out across the UTMB circuit and are inspiring other major international organizers, ranging from the London Marathon to races in Central Asia.
SheRACES stands out as a key player proving that research and dialogue can durably transform access to and the experience of sport.
